Monday, June 08, 2009

"Home" premiere - an ode to the planet's beauty and its delicate harmony

The world premiere of “Home”, the documentary about the current state of the Earth, produced by French award-winning filmmaker Luc Besson and directed by photographer Yann Arthus-Bertrand, is available free to view on YouTube since the 5th of June, to mark and celebrate the 37 annual World Environment Day.
In the 90 minute full-length film, never-before-seen landscapes from the sky aim to raise awareness of the current state of planet Earth and demonstrate the urgency for more sustainable living.
"Home is an incredible movie that enables a global audience to experience our planet like never before through camerawork that helps us see landscapes from the sky so we can experience complicated environmental situations from above," said Mats Carduner, head of Google France and Southern Europe. "We're thrilled to work with renowned film creators Luc Besson and Yann Arthus-Bertrand to raise awareness of the state of our planet and to align with the television and movie industries as part of this initiative."
"The message in this film is incredibly important since it underscores the question of survival. It needs powerful and accessible platforms like YouTube and Google Maps to reach the largest audience", said Yann Arthus-Bertrand, Home director and producer. "It's too late to be pessimistic. Together we can still do something."
Watch movie:


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